Welcome to gin soaked lady power in the form of Bev Ridge and Friends™ - a sensational retro styled collection of beauty and lifestyle products.
Bev Ridge is all about wit, sarcasm, beauty and irony. Our sassy brand message is dressed up in a clash-tastic, mid century style code delivered with kitsch-ass attitude.
Bev Ridge cuts a sarcastic swipe at the world whilst taking a tipsy and ironic titter at old fashioned female stereotyping.
Bev says down with chauvinism… down with paperwork…and down with boxer shorts!
And because Bev believes she’s kind of a big deal, you won’t find her putting it about.
Selective retail distribution protects her razor sharp brand integrity and keeps her honour in good order.